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In the digital age, where online marketplaces like Etsy thrive, the right tools can make or break a business. For Etsy shop owners (or any digital product store), the heart of these tools is undoubtedly the laptop. This article will help you find the best laptop for your Etsy business.
Laptops have evolved from bulky, stationary devices to sleek, powerful companions for entrepreneurs. In a world where flexibility and efficiency are paramount, choosing the ideal laptop for your Etsy business is a decision that deserves careful consideration.
In this guide, we’ll explore the essential features you should look for in a laptop and recommend some of the best options on the market, tailored to different needs of Etsy sellers.
What are the Key Laptop Features Etsy Sellers Should Understand?
Before selecting a laptop for your Etsy business, it’s crucial to comprehend the distinct features that set various laptops and computers apart. The type of Etsy shop you run will determine how important each of these features are to your decision. For example, a heavily design-focused digital product store will have different needs and requirements than a candle shop. Here are the key features to consider:
Performance and RAM
Your laptop’s CPU, RAM, graphics chip, and storage determine its ability to multitask, handle power-intensive tasks like photo editing, and store large files. These can vary greatly between devices and is one of the most important factors you should take into consideration before buying a laptop. Design heavy businesses will need more ram and a better graphics chip.
Build Quality
A better build quality ensures longevity. Pay particular attention to the keyboard and trackpad, as they are your primary interaction points with the device. A poor quality trackpad or keyboard can significantly hamper your productivity, and may end up costing you more in the long run.
Display Size
Laptops typically come in three sizes. Smaller 13-inch models are best for light tasks, mid-sized 14-15-inch laptops suit content editing, and larger 17-inch models are ideal for intensive tasks like video editing.
Storage
As an Etsy seller, you’ll likely have a plethora of files and documents. Opt for a laptop with at least 512 GB of storage, preferably an SSD for faster access and reliability.
Connectivity
A laptop with a range of connectivity options (USB ports, HDMI, Wi-Fi, Bluetooth) allows for seamless integration with other devices, crucial for an Etsy seller’s varied tasks.
Understanding these features and how they align with your business needs will ensure you choose a laptop that not only meets your current requirements but also supports the future growth of your Etsy shop.
Choosing the best laptop for your Etsy Business.
Now that you have a clear understanding of the features that distinguish different laptops, the next step is to list all the tasks you anticipate using your laptop for in your Etsy business. Organize this list by frequency, ranking tasks from those you will perform most frequently to those you’ll do less often. This prioritization will help you in choosing a laptop that best suits your specific needs and workflow. It is important to understand this before making your decision.
LAPTOP | FEATURES | BEST FOR |
---|---|---|
2023 Macbook Pro | Apple M3 Pro Chip, 14.2 Liquid Retina XDR display, 1TB Hard Drive, 18GB Ram, 17 Hours Battery Life | Graphic Design, Photo and Video Editing, Digital Illustration, Planner Creation |
Lenovo ThinkPad X1 Gen 11 | 32GB RAM, 2TB SSD, Thunderbolt4 Backlit Keyboard, 14 inch screen, Fingerprint WiFi 6E, Windows 11 Pro | Non Mac Users, High Performance, Online Business Activities |
Lenovo IdeaPad Flex 5 | Windows 11 – 16″ WUXGA Touchscreen – 16GB Memory – 512GB Storage – AMD Ryzen 7 7730U – Fingerprint Reader | Budget Laptop |
HP Envy x360 | 6GB RAM, 1TB SSD, 2-in-1, Backlit Keyboard, 6-Core Processor, FHD 1920×1080 Display, Amazon Alexa Compatible | All rounders, 2 in 1 (tablet and laptop), good for business tasks and design work. |
LG Gram 17″ | Anti-Glare IPS WQXGA Laptop, Intel 13th Gen 12-Core i7-1360P Processor, 16GB RAM 1TB SSD, Backlit Keyboard | All Rounder. Larger Screen |
Best of the Best: 2023 MacBook Pro
If you have read the list of equipment I use in my digital product stores, then you know I am a BIG advocate for Apple computers. There is a reason for this: They are faster, more accurate (color and picture wise), and work 20x better with design programs as well as video and photo editing programs. I went to university for graphic design, and one of the requirements was access to an Apple computer – they truly are a step above.
If you are running a digital product Etsy business, or anything that involves the use of design programs or editing programs, I cannot emphasise how much an apple laptop will make the difference. I have linked the latest model, but in no way is it necessary to get the latest one. In fact, I am still using my 2014 MacBook (which still works perfectly 10 years later)!

You can buy refurbished Apple computers on Amazon. They may seem like a big investment, but they last years. A model that is a few years older will work just fine, and will save you a decent amount of money. My one note on this, would be to choose a MacBook Pro over a MacBook Air.
Best Laptop for Non-Mac Users
I completely understand the challenge of learning a new operating system. If you’re seeking a top of the range laptop but prefer to stay within a Windows operating system, the Lenovo Thinkpad is an great choice.
In terms of technical specifications, the Lenovo Thinkpad often surpasses even the MacBook Pro. It has greater RAM and storage capacity, ensuring you rarely encounter issues with speed or storage space. However, it does have some limitations, particularly in terms of compatibility with certain design and editing software and the quality of its screen display.
For those who require a laptop that delivers high performance without being a Mac, the Lenovo Thinkpad is a robust option. It’s well-equipped to handle the demands of running either a digital or physical Etsy store, providing a balanced blend of power and usability within the Windows ecosystem.
Best Budget Laptop For Etsy Sellers
Not all Etsy sellers will need a top-of the range laptop. If you are just looking for a simple laptop that will allow you to upload your products to Etsy and handle some basic admin, then the Lenovo IdeaPad Flex 5 is an ideal choice. Lenovo are often praised for their longevity so you should have no issues using this laptop for years to come.
With 16GB ram, the performance of the laptop should not be an issue. Memory can range from 256gb – 512gb depending on your needs. You can also always buy an external hard drive if you run out of storage.
Again, you can save money by purchasing a refurbished laptop or by choosing an older model.
Best Laptop for Versatility and Flexability
For an all-rounder laptop that seamlessly adapts to various work environments, the HP Envy x360 stands out as an ideal option. This 2-in-1 device masterfully combines the versatility of a tablet with the robust capabilities of a laptop, making it well-suited for a wide range of tasks from creative endeavors to business management.
It’s especially favorable for artists or professionals who seek a powerful, flexible computing solution outside of the Apple Ecosystem. The HP Envy x360 offers a balanced blend of functionality and performance, ensuring that it meets and exceeds the demands of diverse working scenarios.
Best All-Rounder with Larger Screen
The LG Gram 17″ emerges as the top choice for those seeking an all-around excellent laptop with a larger screen. This model features a 17-inch Anti-Glare IPS WQXGA display, providing a clear and expansive viewing experience. It’s powered by the latest 13th Gen 12-Core i7-1360P Processor, ensuring swift and efficient performance for a variety of tasks.
With 16GB RAM and a substantial 1TB SSD, it offers ample memory and storage space. The backlit keyboard adds to its ease of use, especially in low-light conditions, while the integrated webcam and Bluetooth connectivity enhance its utility for remote work and communication.
Balancing Budget and Performance when choosing a laptop
Selecting the ideal laptop for your Etsy business involves a careful balance between budget and performance. Some factors to consider:
- Assess Your Specific Needs: Before diving into the market, understand what tasks you’ll be performing most frequently on your laptop. If your Etsy business revolves around general management tasks rather than high-end graphic design, you might not need the latest graphics card. Understanding your specific needs will help you prioritize the features that are most important to you, helping you avoid spending money on high-end specifications that won’t be utilized.
- Prioritize Key Components: Focus on investing in a laptop with a robust processor and ample RAM. These elements are critical for ensuring smooth and efficient operation. They’re also future-proof aspects, as they will continue to meet the requirements of evolving software and applications. A laptop with a fast processor and enough RAM can handle multiple tasks and run demanding applications without lagging, which is essential for maintaining productivity in your business.
- Storage and Upgradability Options: Most of the models mentioned will come in different screen sizes and with different amounts of storage. Money can be saved by sacrificing one or both. I would not recommend sacrificing screen size for any digital product Etsy businesses – as a bigger screen often leads to greater efficiency. You can however go with a smaller storage amount, and then purchase an external hard drive for extra storage.
- Focus on Quality: It’s often worth investing a bit more in a laptop that is well-built and reliable. While the initial cost might be higher, a quality laptop can save you money in the long run. It’s less likely to need frequent repairs or replacements, thereby reducing your overall expenses over time.
- Consider Refurbished Models: Don’t overlook the option of buying a refurbished laptop. These are often high-end models that are sold at a significantly reduced price. Refurbished laptops usually come with a warranty, and if sourced from a reputable dealer, they can offer excellent performance and reliability without the steep price tag of a new unit.
- Consider Older Models: Again, you wont always need the latest and greatest models. There is always money that can be saved by choosing a model that is 1-3 years old. The features wont vary by too much, and in the long run shouldnt effect you business too much.
Conclusion
In conclusion, selecting the right laptop for your Etsy business is a crucial step towards efficiency, creativity, and growth. We’ve explored various options, from high-end models like the Apple MacBook Pro 14 M1 for graphic-intensive tasks to versatile choices like the HP Envy x360 for flexible business management.
Remember, the perfect laptop for your Etsy business is the one that aligns with your specific needs and goals. It’s an investment in your business’s future, enhancing your ability to create, manage, and grow your Etsy store.
We encourage you to revisit the features, recommendations, and tips shared in this guide as you make your decision. Choosing the right laptop can be the foundation of your success on Etsy, and we hope this guide has made that choice a little easier and clearer.
Good luck with your Etsy business, and may your new laptop be the trusty tool that helps take your store to new heights!